Hinter Digital

Services

Sales Configurators

Your most complex logic, made simple for customers. Turn pricing spreadsheets and internal tools into guided digital buying experiences.

Start a Project
FROM COMPLEXITY TO CONVERSION BEFORE Pricing Spreadsheet build CONFIGURATOR Interactive Self-serve Product Quantity Specification place OUTCOME Order Placed Faster Higher value WORKS FOR SHOPIFY · WORDPRESS · BESPOKE BUILDS Fewer quote requests Customers decide before they call Higher conversion Structured buying reduces drop-off

The problem we solve

Most businesses selling complex or configurable products rely on pricing spreadsheets, quote forms, or internal tools that were never meant to face customers. The knowledge is there, but it is locked in files only your team understands.

We take that logic and rebuild it as a structured digital experience. Something guided, fast, and clear enough that a customer can reach a decision without picking up the phone.

What we build

The work typically falls into one of four areas, though most projects combine elements of all of them.

Product Configurators

Guide customers through a set of options and arrive at a clear output. Works for any product where the answer depends on what the customer needs, not a fixed catalogue.

Pricing Calculators

Turn your internal quote logic into an interactive tool that gives instant, accurate figures. Replaces the back-and-forth of manual quoting with something customers can use themselves.

Structured Buying Flows

Multi-step journeys for high-consideration products. Guide customers through decisions before they reach your team, so conversations start further along.

Commerce Platforms

Where a full storefront is needed, we build on Shopify or WooCommerce properly configured from the ground up, not a template with plugins stacked on top.

Who this is for

For businesses with complex products

If your pricing depends on specifications, quantities, or combinations of options, and your team currently handles that manually, there is almost certainly a cleaner way to do it.

For teams that want to shorten the sales cycle

This offering suits companies that want to reduce the distance between a customer showing interest and a customer being ready to buy, without adding headcount to the sales process.

Built to last

Fast, hosted, and maintainable.

Every configurator or commerce build we deliver is hosted on the same managed infrastructure as our other projects. Fast, secure, and built to be maintained without specialist knowledge. The goal is a tool that works reliably and does not create operational overhead for your team.

Managed hosting included
Built on your stack of choice
Maintained by Hinter

Ready to replace the spreadsheet?

Tell us about your product and we'll show you what a clean digital version looks like.